The Criterion Collection celebrates a deep love for cinema. It invites new audiences into the rich world of film, making timeless stories accessible and relevant. Through thoughtful design, curated context, and a visual language that sparks curiosity, the identity becomes more than presentation; it becomes a portal into the art of filmmaking and the joy of watching.

Joga Bonito is one of football's most revolutionary styles of play. The term reflects Brazilians’ (and many football fans worldwide) joy and passion for the sport. The book tells the history and culture of Brazilian football's style and then briefly talks about how it has spread to various countries and how the world has a phrase to do football justice.

Conceptualized and developed a visual identity for a hypothetical event held within Los Angeles. RADAR aims to create an immersive, multi-sensory experience that unites diverse audiences through groundbreaking music performances and a vibrant festival atmosphere while showcasing emerging and established talent across genres, connections between cultures, and setting new standards in Festivals.